AS I AM

Showing 1–12 of 26 results

Filter by price

Born Curly Argan Curl Defining Jelly 8oz

Contains Vegetable Glycerin, Argan Oil and Buriti Oil

Improves Hair Moisture by 18%.

Firms the Curls and Improves Durability by 209%.

AED25.99

Born Curly Argan Leave-In Conditioner 8oz

Improves Moisture by 14%.

Ease of Combing Improved by 43%.

Improves Detangling by 53%.

89% Reduction in Hair breakage.

Increase in Hair Strength by 6% in as little as ONE application.

AED25.99

Born Curly Avocado Shea CoWash 8oz

COWASH. CLEANSING CONDITIONER.

Improves Hair Moisture level by 10%  After One Use.

107% Improvement in Scalp Hydration.

Improves Scalp Health by 9% After One Use.

99% Cleansing Efficacy.

AED25.99

Coconut CoWash 16oz

  • Wet hair thoroughly
  • Rub a liberal amount within palms and distribute throughout hair
  • Work product through hair and massage scalp with fingertips as you would a conventional shampoo
  • Carefully detangle hair with a wide-tooth comb
  • Rinse well
  • Repeat only if necessary to remove excessive product build up or for further scalp cleansing.
  • Follow with conditioning. Use either As I Am® Hydration Elation® Intensive Conditioning Treatment or As I Am® Leave-In Conditioner.
  • Use as needed on an intermittent basis with Cleansing Pudding+ Sulfate-free Moisturizing Cleanser.

Tips

  • Make sure to detangle completely during either the shampoo step or the conditioning step, while the hair is soaking wet and saturated with the product you are using. Detangle with a wide toothed comb or, if you prefer, a paddle brush. Only after detangling should you proceed to the final rinse.
  • While shampooing, keep hair in a smooth downward alignment as you lather. Doing otherwise, (bunching, scrubbing, vigorous scrunching, etc.), may cause extensive tangling.

 

  • UPC Code: 858380002141
  • Size: 16oz
AED40.00

Coconut Cowash 32oz

Benefits

  • Spreads easily throughout hair
  • Gently cleanses hair and scalp
  • Maintains moisture, adds more moisture and helps hair retain moisture until your next cleanse.
  • Makes detangling a breeze
  • Rinses easily from hair.
  • Helps promote a healthy environment for hair growth
  • Gentle enough for daily use. Safe for color-treated hair
AED64.99

Curl Color Emerald Green 6oz

Increases Hair Moisture by 91%.

Strengthens hair by 6% after one application.

Most hair paint waxes only coat the surface of your hair, dry your hair out, and weigh your curls down. As I Am Curl Color is designed to be extra moisturizing and lightweight.

AED35.99

Curl Color Passion Purple 6oz

Improves Hair Moisture by 84%.

Strengthens hair by 6% after one application.

Most hair paint waxes only coat the surface of your hair, dry your hair out, and weigh your curls down. As I Am Curl Color is designed to be extra moisturizing and lightweight.

AED35.99

Curl Color Sassy Silver 6oz

Improves Hair Moisture by 84%.

Strengthens hair by 6% after one application.

Most hair paint waxes only coat the surface of your hair, dry your hair out, and weigh your curls down. As I Am Curl Color is designed to be extra moisturizing and lightweight.

AED35.99

Curling Jelly 16oz

Benefits

  • Defines coils and curls
  • Minimizes frizz
  • Reduces shrinkage and enhances stretch
  • Locks in precious moisture as you harmonize your coils
  • Formulated with nature’s best moisturizers and curl boosters
  • SKU: 858380002127
  • Size: 16oz
AED80.75

Curling Jelly 8oz

  • Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)
  • Apply As I Am® Leave-In Conditioner liberally, according to instructions; This will help prevent flaking once hair is dry.
  • Apply Curling Jelly to detangled hair while it is still soaking wet, to small sections, from root to tip. Spray with water if hair begins to dry before you’re done.
  • To define your coils/curls, you may finger rake, comb through with a wide-toothed comb (Shingle), or finger style.
  • Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue.
  • Fluff, separate or arrange your coils to style, only after hair is completely dry.
  • For added moisture, scrunch Moisture Milk or DoubleButter® Cream onto hair.

UPC Code: 858380002066

Size: 8oz

AED47.99

Dry & Itchy Scalp Care Conditioner 12oz

For best results, use at least twice a week, or as directed by a doctor. Shake well before use.

After shampooing apply by massaging onto wet hair and scalp.

Follow with As I Am Dry & Itchy Scalp Care Leave-In Conditioner and As I Am Dry & Itchy Scalp Care Oil Treatment.

  • UPC Code: 858380035316
  • Size: 12oz
AED40.50

Dry & Itchy Scalp Care CoWash 16oz

For best results, use at least twice a week, or as directed by a doctor.

Shake well before use.

Rub a liberal amount of product between palms and distribute throughout hair and scalp.

Work product through hair & massage scalp with fingertips as you would a conventional shampoo.

For easy detangling carefully comb through hair with a wide-tooth comb before rinsing co-wash from hair.

Rinse and repeat if needed.

Follow with conditioning.

  • UPC Code: 858380045032
  • Size: 16oz
AED40.50
Previous Next
Close
Test Caption
Test Description goes like this
X